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Soe Soe Myar-4th Batch
Myanmar
Deputy Director, Ministry of Sports |
DTM 4th Batch Alumni Ms. Soe Soe Myar, Myanmar attended the Olympic Marketing Seminar as a representative of their National Olympic Committee after graduating from Dream Together Master program and flying back to her homeland. The third edition of Olympic Marketing Seminar was held in X-BIONIC Sphere, Slovakia from June 11-13, 2018. It is a joint project between IOC Television & Marketing Services and Association of National Olympic Committee (ANOC), and supported by Olympic Solidarity as part of the Olympic Agenda 2020.
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The two-and-a-half-day marketing seminar was attended by nine presenters and staffs, 50 delegates from 43 NOCs across five continents that are responsible for marketing matters for their NOCs. The seminar was conducted to discuss sales tool, sales tactics and importance of having a solid plan to approach potential sponsors, sponsorship categories and standard sponsorship agreement, the Top Olympic Partner categories and activations with NOCs, organizing Olympic Festival and individual meeting on various topics with IOC TMS staff.
The attendees were sharing their experiences on dealing and negotiating with local partners and top Olympic partners in order to raise fund for sport development and high performance sports in their NOC’s territory. Moreover, they shared their marketing strategy and presented the method of cooperation through global networking.
“The knowledge and experiences from DTM are huge driving forces for me to attend the seminar and approach to the NOC potential partners in Myanmar, said Soe Soe.”
She also officiated in 18th Asian Games as a Taekwondo International Technical Official which was held from August 18th to September 2nd 2018 in Jakarta and Palembang, Indonesia.
